Does Your Listing Stand Out to Homebuyers?

by Carolyn Andrews 01/19/2020

A home listing presents a valuable opportunity. If you allocate time and resources to craft an engaging and informative listing, you could differentiate your house from the competition. Perhaps most important, your listing could help you speed up the home selling process.

There are many things you can do to help your house listing stand out to buyers, such as:

1. Include High-Resolution Photos of Your Home

Incorporate high-resolution photos of your home into your listing – you will be happy you did. If you use photos to show off your home's true beauty, buyers may instantly fall in love with your residence.

Before you take photos of your home, you should clean as much as possible. That way, you can show buyers your house's full potential.

Also, if you require additional assistance, you can always hire a real estate photographer. This professional can help you capture first-rate images of your house that you can immediately integrate into your listing.

2. Provide Accurate Information About Your Home

There is no need to stretch the truth in your house listing. In fact, those who fail to provide accurate details about a home in a listing may encounter problems that ultimately slow down the house selling cycle.

Learn as much as you can about your home, and leverage the information at your disposal to highlight your house's features in your listing. Then, you can use your listing to teach a buyer about your residence.

3. Be Clear and Concise

Jargon is problematic in many home listings. If your house listing includes assorted terms and phrases that are tough to understand, your listing may alienate potential buyers.

As you craft a home listing, try to be as clear and concise as possible. You should strive to be objective in your house listing, too. And if you are unsure if your listing is easy to read, you may want to have a friend or family member check it out and provide feedback.

For those who strive to seamlessly navigate the house selling journey, you may want to hire a real estate agent. This housing market professional can help you craft an effective home listing, as well as overcome myriad challenges during the home selling journey.

A real estate agent understands home selling challenges and can help you prepare accordingly. Thus, if you are unsure about how to price your home, a real estate agent can help you establish a competitive initial asking price for your residence. On the other hand, if you are uncertain about whether to accept a buyer's offer to purchase, a real estate agent can provide a recommendation about how to proceed.

As you prepare for the home selling journey, you should try to distinguish your house listing from all others. If you take advantage of the aforementioned tips, you could produce a home listing that garners buyers' attention. And as a result, you could accelerate the home selling journey.

About the Author
Author

Carolyn Andrews

Carolyn Andrews has over 30 years licensed Brokerage experience in both California and Colorado. Born in England, Carolyn moved to California in 1980, then relocated to Denver, Colorado in 1991.
Carolyn has also received recognition for Top Sales at RE/MAX Alliance Aurora in 2007-2008 and is a member of the RE/MAX Hall of Fame & Chairman’s Club, as well as a recipient of the ReMax Lifetime Achievement Award. Carolyn has sold over 2000 homes personally in her career.
Carolyn has been actively involved in many aspects of the Real Estate business including investment property, luxury homes, mountain resort property, skiin/ski out, REO/default management, loss mitigation, valuations, and disposition. She has been a speaker and panelist at several conferences and has been consulted on many occasions by various organizations in the REO/financial industries for her expertise and served on many boards. She has attended numerous ongoing classes to stay abreast of changes in the ever-evolving Real Estate industry. She is the prior State Director for Colorado for VAREP(Veterans Association of Real Estate Professionals). She is a member of 3 boards of Realtors including Metro Denver, Colorado Springs and Summit County mountain areas.
She heads up The Andrews Group and is or has been an active member of NAR, CAR,REOMAC, CIPS, CRS, AREAA, NAPW, NAHREP, and is an original member of the ELITEReal Estate network. She was ranked #1#1 for most homes sold in Denver 2007 by Denver Board of Realtors, #2#2 for 2008, and #2#2 for 2009, #5#5 in 2010 and #4#4 in 2011 and has been consistently in the top 10 ever since. Carolyn Andrews has been a top rated Endorsed Local Provider for the Dave Ramsey Organization and also a Top Producing agent for 2018 for the Homelight Company.